Merger Notification - Announcement according to § 10 Cartel Act
Salzburger Alpenmilch Holding GmbH; Pinzgau Milch Produktions GmbH
BWB/Z-7245
On 24.02.2026 the Austrian Federal Competition Authority was notified of the following merger:
Planned purchase process
The merger consists of the acquisition of sole control over Pinzgau Milch Produktions GmbH by Salzburger Alpenmilch Holding GmbH. This is achieved through (i) the acquisition of 40% of the shares in Pinzgau Milch Produktions GmbH by SalzburgMilch GmbH, (ii) the merger of Pinzgau Milch registrierte Milchliefer- und Besitzgenossenschaft mit beschränkter Haftung into Salzburger Alpenmilch Genossenschaft eGen, (iii) the contribution of 20% of the shares in Pinzgau Milch Produktions GmbH to SalzburgMilch GmbH by Salzburger Alpenmilch Genossenschaft eGen, (iv) the merger of Pinzgau Milch Produktions GmbH into SalzburgMilch GmbH, and (v) a call option of Salzburger Alpenmilch Holding GmbH and a put option of HMP Immobilien Holding GmbH with regard to the minority interest in SalzburgMilch GmbH issued in the course of the merger. The proposed merger concerns the collection of raw cow's milk (purchasing market) and the distribution of dairy products (sales market)
C - MANUFACTURING C 10 - Manufacture of food products, C 10.5 - Manufacture of dairy products and edible ice, C 10.51 - Manufacture of dairy products, G - WHOLESALE AND RETAIL TRADE, G 46 - Wholesale trade, G 46.3 - Wholesale of food, beverages and tobacco, G 46.33 - Wholesale of dairy products, eggs and edible oils and fats, G 47 - Retail trade, G 47.2 - Retail sale of food, beverages and tobacco, G 47.27 - Retail sale of other food
Deadline for bringing in an application pursuant to § 11(1) Cartel Act will end on 07.04.2026.
Entrepreneurs whose legal or economic interests are affected by the merger can bring in a written statement at the Federal Competition Authority or the Federal Cartel Prosecutor within 14 days from publication date.
Note: The intervening party has no right to a certain treatment of the statement and will not gain a party position.
More detailed information is available in the press release.
Non-prohibition of the merger
The Federal Competition Authority and the Federal Cartel Prosecutor have waived their right to apply for examination of the merger by the Cartel Court before the deadline. The standstill obligation (§ 17(1) Cartel Act) ends with effect from 02.04.2026 .